TYPICAL IT VAR SUPPLY
CHAIN
Customer <
Value-Added Reseller <
Distributor < Manufacturer
IT VARs selling products,
services and solutions have long recognized that the most
valued link in their own supply chain is the one between
their customers and their sales team. To optimize this
primary link has meant developing an experienced and skilled
sales team to seek out client opportunities and transact
business, transforming the opportunities into sales.
But to truly maximize the
value of this
primary link now demands more than individual sales team
member efforts. A comprehensive understanding of how
your sales team engages and interacts with your clients
combined with the knowledge of how online tools can leverage
this capability is what is required. In this age of
online interaction, achieving optimum results via this primary link can only be
realized by providing the sales team with the electronics
tools to expand and enhance their capabilities.
FourChain is clearly focused
on optimizing the connection between the VAR and their
customers. This is where online tools can have the
greatest impact on a VAR's business and provide the most
significant return on investment.
FourChain maximizes your
customer opportunity interaction through...
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Personalized
e-Commerce |
Today's buyers prefer
using an online site to speed up the process of
finding a product, comparing products, understand
the product, and helping them with the final buying
decisions and ordering process.
Online sales have
become a rich interaction, no longer fulfilled by
static price lists or 'brochure-ware websites'.
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Multi-Portal e-Commerce |
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Rich Product Content |
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Online Marketing &
Merchandising |
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Online Quoting /
Order Mgmt. |
Whether it be for
commodity-type product sales, or a VAR's most
complex solutions, having web-based tools for
product research, comparison, quoting, pricing and
sourcing makes the process more efficient.
This results in more
accurate and timely quoting which benefits the
customer and sales team, while increased opportunity
to maximize profitability is good for your business.
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24 x7 Web-based
Quoting |
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Multi-Vendor Sourcing |
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Automated Pricing &
Availability |
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Meeting Diverse
Customer Requirements |
Each customer has unique
requirements, that when met, helps maximize the
sales potential for that client. This is a key
to online success.
Being able to respond to
any client need, or being able to market to them as
individuals, is what will develop buyer loyalty and
create the repeat business to make your business
thrive.
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Catalog & Contract Management |
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Integration into your
Business |
Every IT VAR is unique.
Having electronic tools that can be adapted to the
exact needs your business requires a versatile
solution that is flexible, powerful, full of
functionality, yet easy to use and manage, and
delivered in the manner appropriate to your business
need |
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Multi-Channel Selling |
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Real-Time Account Management |
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