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Rich Product Content
 
MEANS FASTER, MORE INFORMED DECISION MAKING
In today's competitive environment, IT VARs need to stand out from the crowd.  While differentiating your business remains a challenge, it should be recognized that today's IT buyers use the Internet as their primary source for researching products and services.  And, it's increasingly clear that VARs who can better educate and inform their customers are the ones that will stand apart.

To address this challenge, FourChain helps you to provide a more efficient, robust information resource for your sales team, and a richer, deeper online experience for your customers.  While the sales team understandably may remain the most in-depth source of information regarding your products and services, backing them up with detailed, rich product content will help them make better recommendations and speed up the customer's decision making process.


FourChain incorporates industry-leading enhanced product content and automatically matches it up with your own product offering, source-specific pricing and availability information.  This keeps everything linked together so that all of the information needed to make sound purchase decisions remain at your fingertips for ready access.

Product Content Features
 
World Class Product Content Accelerate product research and decision making to drive more sales with integrated, rich product content on over 2,000,000 products.  FourChain takes full advantage of the enhanced content by providing standardized product categorization, detailed product attributes, keyword and parametric searching, side-by-side comparison and much more, ready for you and your customers!  
     
Custom SKUS Manage an unlimited number of custom SKUs to handle VAR services, special products, product bundles, or any other need.  
Rich Multi-Media Capable FourChain's flexible Multi-Portal e-Commerce is capable of displaying all forms of interactive media to enhance the selling process.  Now you can include Flash, video, audio, HTML, PDFs and other multi-media technologies to enhance a user's online experience.  
Syndicated Content FourChain's architecture allows integration of rich, dynamic, syndicated product content provided by key manufacturers such as Cisco, HP and IBM.   
Customer-Specific Standards & Bundles Create an unlimited number of company standards or product bundles.  Help your clients reinforce their own procurement standards by reflecting their own special requirements.  
Document Attachments Users can submit requisitions, purchase orders, and supporting documentation in electronic form online via the system, and have the documents linked to the specific quote/order for instant retrieval.  It's like having an online filing system built-in to your order management system!  
Additional Product Categories If your business sells more than IT products, content is available for Consumer Electronics, Data Capture Products, Office Supplies and other categories  
Custom Content Services Cost-effective content creation services are available to help meet your specific need.  
 

 


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